PRESS RELEASE

Kuala Lumpur — One of the most highly anticipated Human Resource conference for the year is here again! As part of its annual knowledge management programme, i-HR Consulting Sdn Bhd will be organising its 4th HR FORUM – “

RE-BRANDING HRM AS THE BRAND OF CHOICE

” on the 28 & 29 June 2007 at the Best Western Premier Seri Pacific Kuala Lumpur.

Human Resource Management in Malaysia is being challenged to keep up with the rest of the world and evolve to make a greater contribution to business success. I-HR Consulting, in particular, is striving to provide a dynamic one-stop human resource centre with a continuous learning platform that nurtures opportunities for growth and innovation within the HR Professionals’ network and beyond.

An HR Transformation Journey Like No Other

This June, i-HR Consulting is proud to inaugurate the RE-BRANDING journey of an age old profession we all know as HUMAN RESOURCE MANAGEMENT (HRM). Coming onboard this journey are key players in the market who can truly make a difference to the perception and practices of HRM locally, each bringing with them an area of specialisation to complete the circle of 3 strategic areas of HRM.

JenJOBS.com

– a maestro in recruitment and head-hunting services for the RESOURCING dimension.

Allianz General Insurance Malaysia Berhad

– a leading and complete provider of employee benefits programs for the RETENTION dimension.

Teamworks

– a dynamics and progressive company that empowers people to achieve their potential through the use of relevant developmental, learning , community and sports initiatives and programs for the DEVELOPMENT dimension. With the strong support and network of such strategic partnerships, there is no other way but forward for the discipline of HRM here in Malaysia.

What better way then to mark this inaugural partnership but through this year’s HR Forum 2007 and it’s theme of “RE-BRANDING”. The focus is all about transformation - change in a very tangible form. Transformation of an age-old profession with a new business world order. The blueprints are laid out at HR Forum 2007, where knowledge and learning will provide the foundation for the building of a new generation. A new generation of HR Professionals (in thinking and not age) to be unleashed into the country and even beyond borders. And with the strong support of long-time event partner Teamworks and new partners such as JenJOBS.com and Allianz, this learning platform is poised to go regional in the year to come.

An Agenda Give Back To The Community Beyond Business

While the grand plans have been put in motion, we are also mindful of giving back to the community for whom all this is for. In our small way, we strive to make accessibility to opportunities like these affordable to companies and individuals who come in their own capacity simply because they want to learn. And all this is made possible only through the generous support of all our partners who share the same agenda of returning something to the society and environment.

HR Forum 2007 features an exciting line-up of international and local speakers; individuals who have led from the highest level to re-brand HR in a diverse range of organizations. A total of eight speakers will address the plenary over the 2-day event, while a forum at the conclusion of each day’s agenda gives participants an opportunity to address the day’s speakers as a group and further explore themes from the day’s presentations.

Plenty of networking time is also provided to allow participants a chance to get to know their peers and develop a network to support their learning after they return to their workplaces. And to wrap up the end of this intensive 2-day conference, all participants and invited guests will be treated to the i-HR Networking Cocktail, a signature of all the annual HR Forums.

The initial steps have been sealed but the potential of the future is what forward-looking HR Professionals can truly be excited about!